Managing Customers

Managing Customers

1800 ways to lose credibility

February 8, 2011

1800 numbers are common everywhere. They give a company a professional edge. If however, behind this 1800 number, there lurks a bad IVR, it is going to destroy credibility more than ever. I often note down the options when calling a company service center as 1-2-3-1-1  -> get to billing information 1-3-4-2-1 -> talk to […]

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Top ways how to annoy your customer the most

January 27, 2011

Go Blizzard Make them stand in long queues Then offer them membership program for a fee Put them on an IVR with so many combinations that they dial out Make them feel that doing business with you is a privilege Send them mails even after they have long unsubscribed Do not deliver on time, every […]

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The strange case of Customer (dis)satisfaction – part 2

January 17, 2011

Continuing from The strange case of Customer (dis)satisfaction – part 1 The situation was getting out of hand. Then a little later, we found out that the employees of the PM ( product maker) too were present at the shop. We informed them that we have been mis-sold by  the RS. The employee looked at […]

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The strange case of Customer (dis)satisfaction – part 1

January 17, 2011

I would like to recall an incident from the last weekend. My wife and I went to an electronic retailer shop. Let us call it RS(Retailer shop). While moving around various aisles, we made a discovery that about a new product launched by a company (PM let us say) It caught our eye instantly. The […]

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How a repeat customer can help you?

September 6, 2010

Customers are mainstay of any business. A repeat customer is the best thing a company can have. Repeat customers increase brand image, bring more business and generally advertise your business for free.

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