customer

How does one create trust with the customer?

August 19, 2014

How does one create trust with the customer? Often by dealing with the first contact. During my recent travel with my family I made an unscheduled stopover and walked in a hotel. When I asked for the room, the manager did something intelligent. He showed me a room that was beautiful and probably one of […]

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Knowing customers key to keeping them forever

July 21, 2014

Recently I ordered an item from an online portal. When the item reached me and I opened it , I was pleasantly surprised to see something unexpected. With every product that we buy, there is invoice and probably a manual on how to use the product. Here though there was something additional. It was a […]

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Dealing with Clients from Hell

June 17, 2014

In all our working life, most of us would vouch working for a client who is tough and demanding. . Dealing with such a client is a stressful affair. With their overbearing nature, all they do is to create difficulty for project team members. So why are they clients from hell? setting their own timeline […]

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How to best serve your customers ?

May 27, 2014

There are so many channels that an entrepreneur can leverage to keep in contact with the customer. A few years back only options were telephone, snail mail or email. With the proliferation of social media, new avenues of customer engagement and interactions have come up. Social media is such a new channel. Since this blog […]

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A small guide for service creators on living with and surviving competition and commoditization

February 12, 2013

A friend of mine was expressing sadness at the fact that the work he is doing is paying really less these days. There is huge competition and since supply is high and clients are not averse to bargaining. In the age of internet where you can get services as cheap as $5, I feel the […]

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