Ashvini

What’s age got to do with it?

October 29, 2014

I have a feeling that a lot of people do not get into entrepreneurship because they feel they are quite old to do it. And here I do not mean old as in 70-80 year age range but even in the 30-40 range. This reminds me of the age old cliché that age is just […]

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Business are built on cash flow not on funding

October 16, 2014

I was having a discussion with my friend about the fact that if a mobile app is successful, then it earns billions of dollars. While Instagram and WhatsApp may be very good examples of how much big a success could be , it is often not the only definition of entrepreneurship. That gives little comfort […]

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How over-ambition can destroy your business?

October 8, 2014

Have you as an entrepreneur gone out and spend like crazy in order to gain a brand visibility? Have you offered discounts so that you can make the most of the situation. It seems Flipkart, the competitor to Amazon in India has already gone ahead and done that. In the rush for getting more eyeballs […]

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Why don’t we learn from younger generation

October 1, 2014

"Older people sit down and ask, ‘What is it?’ but the boy asks, ‘What can I do with it?’." – Steve Jobs The wisdom is that to learn something look up to your elders, look up to the successful bizmen ( mostly older ) or senior. Since they are at the top , they must […]

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Are you an ideal team manager?

September 24, 2014

There are hardly a few ideal managers I met in my life. One of the most ideal managers are our wives/husbands ( if readers are married ). They work so hard to keep the house neat and clean and to keep it running. In office ideal manager is one who does his/her job of keeping […]

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Prioritization will make or break business

September 16, 2014

As an entrepreneur , we want to do everything and do it now. Mostly entrepreneurs work alone or in really small teams. Pressures of revenue generation lead them to multiple directions. They of course want to live their own dream of creating something that astonishes the world but on the ground they need the money […]

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Testominal advantage to your business

September 8, 2014

Testimonials are all powerful devices to help your buyer move more closer to the sales. There are two kinds of testimonials a) Testimonials that are written by the company itself/its employees/pr agencies: They look artificial. ( That is why TripAdvisor has an “advisory” against fake or perfect testimonials). These testimonials are mostly  one liners have […]

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Do you get the problem of noise vs. sound ?

August 25, 2014

According to Wikipedia, a) Noise is an unwanted sound. b) It is not random c) It makes it difficult to hear the right sound. Entrepreneurs do hear a lot of noise. The noise that is all around us, both positive and negative. The positive noise tells us that how cool it is to be an […]

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How does one create trust with the customer?

August 19, 2014

How does one create trust with the customer? Often by dealing with the first contact. During my recent travel with my family I made an unscheduled stopover and walked in a hotel. When I asked for the room, the manager did something intelligent. He showed me a room that was beautiful and probably one of […]

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Would you reinvent the wheel ?

August 6, 2014

Reinventing a wheel is a stirring topic. On the one hand, a great product/software is almost un-replicable. They are huge in size and usually provide support for everything that one can imagine. Nothing seems “out of scope” in that. On the other hand, there is something that a user is looking for, which the product […]

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