Why one needs to do things differently to stand out?

April 2, 2014

A tempting way to effect increase in sales and counter opposition is to add as many features as the competition has provided to the product. Some companies go beyond just adding features. They add comparison chart with one extra tick to show that their product is superior. The argument is how else they are supposed […]

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Things I learned about customer service this weekend

March 4, 2014

I really don’t understand why companies leave customer service sections/department to unconcerned management and staff. This weekend was full of experience with three different businesses. Car rental service I had to take service from car rental services as I could not drive my own car for some reason. The driver reached at my place half […]

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A small guide for service creators on living with and surviving competition and commoditization

February 12, 2013

A friend of mine was expressing sadness at the fact that the work he is doing is paying really less these days. There is huge competition and since supply is high and clients are not averse to bargaining. In the age of internet where you can get services as cheap as $5, I feel the […]

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